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Sunday, 20 November 2011

Chelmsford Showcase For Business

Chelmsford Showcase for Business - 16th November 2011

Positive Print and Design Limited exhibited at The Chelmsford Showcase for Business held at Anglia Ruskin University, Chelmsford, on the 16th November 2011. This was the third year that The Showcase was held and the third year that we had a stand at the event.

It was a great day organised by Mike Smith, the Corporate Strategy Officer of Chelmsford Borough Council and his very able team. Well done Mike for organising such a brilliant day which was well attended by some 500 Essex business owners and entrepreneurs.

Help was at hand from a number of banks, local government departments, professional firms and businesses for both start up and establishes businesses to help and guide them with advice and suggestions of how to develop and grow their companies through these difficult times.

In addition there were a number of great seminars held throughout the day covering a range of topics from the use of Social Media, Marketing a business and raising finance.

We had a lot of interested visitors to our stand who were amazed at the vast range of support and marketing tools that we offer to help them promote themselves and their businesses both online and offline.

To everyone who did visit us a Very Big Thank You. The day would not have been the same without you.

Our stand was very ably manned by Danny Sheehan and Cara Handford who are in the photograph on our stand. A big thank you for your stirling efforts throughout the day.

David Holroyd-Doveton

About Me

My Photo

Are you confused about all the hype on Social Media and Social Networks?

Twitter, Facebook, LinkedIn, Ecademy, My Space, You Tube, Flickr, FourSquare - the list is endless!

HootSuite, TweetDeck, my6sense, MarketMeSuite, Gowalla, foursquare – sounds like a foreign language.

 Google reader, blogs, video blogs, RSS feeds, Facebook pages, Marketplace - who has the time to learn what they all do, let alone find out how to use them?

All these strange names create are questions and confusion for most people.

What does it all mean?

Why do I need it?

What will it all do for me?

Will it make me any money?

Do you dip your toe in the water and dabble or do nothing and hope it goes away?  

The problem is – it’s not going to go away.  

  • Google+ has been around since 2011
  • Twitter since 2006
  • Facebook has been around since 2004
  • LinkedIn since 2002
  • And Ecademy is fourteen

If you really feel that you should be doing something about this social media lark, but you don’t know where to start or what it could do for you, don’t worry.  You are not alone, I was there myself, not so very long ago, so I know exactly how you feel about it and, yes, there is a way out of all the confusion!

Let me give you a short guided tour of this Social World that we live in.

I am David Holroyd-Doveton, a Marketing Strategist and Digital Marketing Coach with over thirty years experience in helping both well established and start up businesses develop and promote themselves resulting in an increase in sales and dominance in their target marketing niche.

I use a tried and tested three pronged 'SID' approach to provide tailored solutions for my clients.

The 'SID' approach stands for Strategy - Implementation - Development.

There are three main channels of expertise:

  • Digital Marketing Coach
  • Marketing Strategist
  • Design/Print/Promote

My expertise is well suited for business owners with both established businesses and the over 50's who find themselves in a declining industry and who need help in moving their business to the next level. 

As an accredited Digital Coach, I can show you the Why, How and Where of Social Media Marketing ensuring that you don't just have a presence online, but ensure it’s both consistent and financially rewarding.

I will coach business owners to be Known, Liked and Followed, the cornerstone of Ecademy philosophy.

As Managing Director of Positive Print and Design Limited I have over sixteen years experience in helping both start up and existing  businesses with their off line marketing plans.  We offer a wide range of services, from design to print, direct mail to variable data printing, banners to exhibition displays as well as helping our clients to get noticed with both online and offline promotions.

This means that I can offer a variety of solutions from carrying out an initial Marketing Audit to a comprehensive coaching process designed to meet individual needs.

With experience in engineering, purchasing, sales and marketing over the years I’ve been on a journey that’s given me a good grounding in how businesses work and what makes them profitable.

Having been in the ‘social media is a passing fad’ brigade for a while, until someone helped me to see the business application and power behind it, I know how easy it is to dismiss it.  That’s why I really want to help other business owners and managers with the challenging new Social Media platform, so they can really leverage this essential element of today’s marketing mix.